|The world of book publishing is ever-changing.|
|Bookstores expect authors to promote their books.|
- Always be prepared.
- Decide to be consistent.
- Decide to be generous and help others.
- Count the cost of new activities.
- Gain knowledge before you leap into an activity.
- Look for ways to automate.
- Be open to new tools.
- Don’t neglect old fashion print tools.
- Create a clear goal for each new tool.